Blackmores Group is a leading natural health company with proud Australian heritage, employing 1200 people in 11 markets across Asia-Pacific. Founded in 1932, our vision is to connect every person on earth to the healing power of nature by combining our knowledge of nature and science to deliver quality health solutions to people and their pets everywhere, every day.
As a purpose-led, performance-driven organisation, Blackmores Group strives to create remarkable employee experiences through supporting a diverse and inclusive culture, creating leadership that inspires high performance, and providing everyone with opportunities to achieve their professional, personal and wellbeing goals supported by our flexible work practices and family friendly policies
Purpose of the role:
The Trade Marketing Executive will be responsible for developing and executing trade marketing strategies to drive sales and market share in the vitamin and dietary supplement category. This role requires a strategic thinker with strong analytical skills, agility, and a sense of ownership to collaborate effectively with cross-functional teams
Responsibilities include:
- Develop and implement trade marketing plans to support sales objectives and brand growth.
- Collaborate with sales, marketing, and product development teams to create promotional materials and campaigns.
- Analyze market trends, competitor activities, and consumer insights to identify opportunities for growth.
- Manage trade marketing budgets and track the effectiveness of promotional activities.
- Coordinate and drive for excellence in in-store promotions, events, and merchandising initiatives and merchandiser executions
- Follow up and monitor the production of POSM (Point of Sale Materials) with the marketing team and production house.
- Monitor and report on the performance of trade marketing activities and provide recommendations for improvement.
- Translate data findings into actionable insights to improve future promotion planning across channels.
- Ensure brand consistency and compliance with company guidelines across all trade marketing activities.
- Demonstrate agility in adapting to market changes and taking proactive measures.
- Exhibit strong ownership of projects and drive them to successful completion.
- Be open to change and embrace challenges to drive continuous improvement.
Who are you?
- Bachelor's degree in Marketing, Business Administration, or a related field.
- 3+ years of experience in trade marketing, preferably in the vitamin and dietary supplement industry.
- Strong analytical and problem-solving skills.
- Excellent communication and interpersonal skills.
- Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word).
- Ability to work independently and as part of a team.
- Detail-oriented with strong organizational skills.
- Ability to manage multiple projects and meet deadlines.
- Demonstrated agility and a strong sense of ownership
- Open to change and willing to embrace challenges
Agencies please note: this recruitment assignment is being managed directly by Blackmores Talent Acquisition team. We will reach out to our preferred agency partners if required. Your respect for this process is appreciated.