工作說明
- Develops, communicates and implements winning product launch plans
- Provides or contributes to creative briefs for owned media, advertising, press relations, direct marketing, and web campaigns
- Responsible for agency RFPs, selection, and the overall management of resources to ensure marketing objectives are met
- Manages the cross-functional implementation of the plan
- Working knowledge of the local markets, opportunities in terms of positioning and launch strategies, and the competition
- Collaborates with the channel marketing team to develop sales tools that support the sales cycle
- Participates at tradeshows and industry events to assist in lead generation, communicates the value proposition of the products and use cases
- Develops and maintains knowledge in MDF requirements, compliance and reporting
需求條件
- Technology experience, particularly in PC hardware
- PC gaming experience
- Creative/advertising/media agency management experience
- Office environment
- Some travel required
- Salary is evaluated based on academic background and years of related work experience