About Skintific
SKINTIFIC is revolutionizing beauty through patented TTE (Trilogy Triangle Effect) technology—a breakthrough that merges dermatological research with accessible, high-performance formulas. At SKINTIFIC, we believe that everyone deserves healthier skin, starting with a strong and resilient skin barrier. Our mission is to revolutionize skincare with smart formulations, pure active ingredients, and advanced technology, making high-performance skincare accessible to all. Today, our award-winning products are trusted by millions across Asia.
Role Overview
We are seeking a highly driven and strategic
Trade Marketing Manager
to lead the development and execution of trade marketing initiatives across Taiwan. The role is responsible for translating brand strategies into impactful in-store execution, driving sell-out, strengthening channel visibility, and ensuring effective collaboration between sales, marketing, and retail partners.
Key Responsibilities
Trade Strategy & Planning
- Develop and implement trade marketing strategies that align with brand and business objectives.
- Localize global/regional marketing plans into market-relevant trade executions.
- Manage annual trade marketing calendar across channels (modern trade, general trade, e-commerce, specialty, etc.).
Channel & Customer Marketing
- Design and execute customer-tailored programs to drive category growth and brand share.
- Partner with sales to create joint business plans with key retailers.
- Strengthen brand presence and visibility at point of sale.
Promotions & Activation
- Plan, execute, and evaluate in-store promotions, merchandising, and events.
- Ensure excellence in execution through effective coordination with agencies, suppliers, and retail partners.
- Monitor competitor activities and market trends to recommend responsive trade tactics.
Performance & Budget Management
- Manage and optimize trade marketing budgets with ROI-driven planning.
- Track and analyze the effectiveness of trade campaigns and promotions.
- Provide regular reporting and insights to management.
Cross-functional Collaboration
- Work closely with Marketing, Sales, and Supply Chain to ensure alignment and timely execution.
- Serve as the bridge between brand marketing and commercial teams to deliver consistent consumer and shopper experiences.
Qualifications
- Bachelor's degree in Marketing, Business, or related field (Master's degree a plus).
- 6–8+ years of experience in trade marketing, channel marketing, or sales within FMCG/beauty/personal care or related industries.
- Strong understanding of Taiwan retail landscape (modern trade, general trade, e-commerce, pharmacy, beauty channels).
- Proven experience in leading in-store activation, merchandising, and trade promotions.
- Strong analytical and problem-solving skills with ability to translate insights into actions.
- Excellent communication and stakeholder management skills.
- Fluent in Mandarin Chinese and proficient in English.
What We Offer
- Dynamic, collaborative work environment with regional exposure.
- Opportunity to lead impactful trade strategies that directly shape brand success in Taiwan.
- Competitive compensation and benefits.