Key Responsibilities:
Market Strategy Development:
Design and implement regional sales strategies, pricing frameworks, and channel expansion plans based on local market dynamics and diverse AI application scenarios for consumer products.Channel and Partner Management:
- Collaborate with local distributors, retailers, and agents to grow and optimize both online and offline sales networks. Plan and execute localized marketing campaigns to enhance brand awareness and user conversion.
Work hand-in-hand with partners to set sales objectives and execution roadmaps, ensuring achievement of sales targets (SO).
Consumer Insights & Product Localization:
Analyze product features and target customer needs in depth. Refine product positioning and market strategies across different products and application scenarios to drive adoption.Sales Performance Management:
Own the breakdown, monitoring, and achievement of regional sales KPIs. Regularly review performance outcomes to optimize strategies and maximize growth.
Qualifications:
- Minimum 3 years of sales management experience in consumer electronics, preferably AI-powered hardware or 3C digital products.
- Strong expertise in channel development and management, with proven experience in building and scaling partner ecosystems.
- Exceptional consumer insight and market data analysis skills.
- International outlook: solid overseas work experience and strong communication skills in the local language(s) of target markets.
- Familiar with AI hardware and 3C product applications, with the ability to quickly translate technical product logic into compelling market language.