Cooler Master, a leading innovator in PC hardware and peripherals, is seeking a dynamic and strategic Business Development Manager to join our team. If you are passionate about the IT industry and have a proven track record in sales, marketing, and product management, we want to hear from you
Key Responsibilities:
Channel Management:
- Oversee and manage distribution channels including agents, retail, e-commerce, and SI.
- Demonstrate a comprehensive understanding of IT product distribution and hands-on sales/marketing experience.
Product Management:
- Develop product strategies and positioning tailored to different channels, identifying the optimal product mix from existing portfolios.
- Monitor market trends and competitor activities.
- Propose new products that align with company strategy and market needs, supported by thorough competitive analysis, market size assessment, sales forecasts, and marketing plans.
Pricing Strategy:
- Maintain consistent MSRP across various channels.
- Manage pricing for promotional activities and ensure budget control.
Marketing and Promotional Strategy:
- Assist in executing product launches and PR events to maintain brand image and product positioning.
- Collaborate with the marketing team to plan and implement channel marketing activities.
Qualifications:
- Extensive experience in selling computer systems (desktops) and components such as cases, coolers, and power supplies.
- Strong logical thinking and a proactive, positive attitude.
- Excellent business English communication skills, both written and verbal. Proficiency in a second language is a plus.
- Outstanding presentation and proposal skills.